B2B cybersecurity vendors selling to security teams, CISOs, and identity engineers.
Cybersecurity is one of the hardest outbound markets in B2B. Security buyers are over-pitched, allergic to marketing, and only respond to vendors who understand the threat model. Done wrong, you burn the prospect. Done right, you book meetings with security leaders who have actual budget.
Security categories are crowded but most vendors run the same playbook (LinkedIn ads + nurture sequences). Direct phone outreach to a CISO who actually has the problem you solve cuts through the noise.
Security buyers ignore generic 'cybersecurity solution' pitches
RSA and Black Hat are saturated, post-event follow-up is brutal
Sales cycles are 6-12 months, you need consistent touch over time
CISO inboxes are a graveyard - phone gets through where email never will
The honest part
You cannot pretend to understand security. The opener has to land in the first 10 seconds or you are gone.
Real Cyber case study
30 enterprise meetings in 90 days for an identity security startup, including a Big 4 consulting firm and Fortune 500 prospects.
Read the full case studyMost lead generation companies sell you a list. We sell you meetings. The difference: we take your ICP, build the TAM, enrich the contacts, write the outreach, dial the calls, and hand you booked meetings. You do not get a CSV. You get pipeline.
We identify every relevant prospect in your market, enrich with 17+ data sources, score for fit.
Cold calling, email, and LinkedIn run in parallel by the same team. Coordinated, not siloed.
Bookings into your calendar with a warm handoff brief. You walk into the meeting prepared.
Metrics on activity, pipeline, conversion rates. Real-time visibility.
Typical titles
CISO · VP Security · Director of Security Engineering · Head of Identity · SecOps Manager
Typical ACV
$50K-$500K+ annual contract value
Buying process
CISO sets the budget, security engineer or VP Security drives evaluation, procurement and legal slow it down. Often 3-7 stakeholders per deal.
45 minute onboarding call. First meetings typically book within 2-4 weeks.
Dedicated cold calling resource for B2B. No offshore callers. No AI diallers.
Learn moreCold email that lands in the inbox. Dedicated infrastructure. TAM building included. No spam tactics.
Learn moreCold calling, email, and TAM expansion under one engagement. Onshore ops in your market. No hiring. No managing. Just meetings.
Learn more