Outbound sales for Sydney-based B2B companies and into Sydney prospects.
Sydney is the centre of Australian B2B - financial services, professional services, enterprise SaaS, fintech, and media all concentrated in the CBD and North Shore. It is also the most over-pitched market in the country, which means cold outreach has to be sharper than anywhere else in Australia to land. We have run campaigns into every Sydney CBD tower for the last two years.
Sydney B2B buyers are accessible by phone but bury their email. Direct calls to a CFO at a Macquarie Park tech company beat any nurture sequence.
Tier 1 financial services concentration (Big Four banks, AMP, Macquarie HQs)
Densest fintech and SaaS market in Australia
High-touch buyers with EAs gatekeeping CBD towers
Premium pricing tolerated but ROI scrutiny is intense
The honest part
Sydney professionals get more vendor calls than anywhere else in Australia. The first 10 seconds decide whether you continue.
Hiring an SDR costs $90K+ all-in by the time you factor recruiting, salary, tools, management, and ramp. Most SDRs take 3-6 months to hit quota and a third leave within a year. The full suite gives you the same output (or more) without the hiring risk, the management overhead, or the ramp time. We run cold calling, email, and TAM building as one coordinated motion. You get meetings.
DealFlare team member assigned to your account, full attention on your pipeline.
Dedicated sending domains, full deliverability stack, plain-text personalised sequences.
Continuous TAM building, lead scoring, tiered prioritisation, geographic and vertical expansion.
Calls and emails sequenced against the same accounts. Maximum touch density without spamming.
Activity metrics, pipeline visibility, conversion rates, deliverability stats. One dashboard.
What is moving in your sector, who is buying, who is hiring SDRs (signal data), competitive dynamics.
Local time zone
AEST/AEDT (UTC+10/+11)
Pickup rates
Lower than regional AU - many gatekeepers. We compensate with disciplined cadence and voicemail strategy.
Best call windows
8am-10am and 4pm-6pm Sydney time work best. Avoid Friday afternoons.
Dominant Sydney B2B industries
45 minute onboarding call. First meetings typically book within 2-4 weeks.
Dedicated cold calling resource for B2B. No offshore callers. No AI diallers.
Learn moreLead generation, not lead lists. We book meetings with your ideal customers, not sell you a database.
Learn moreCold email that lands in the inbox. Dedicated infrastructure. TAM building included. No spam tactics.
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